Jeremy Clarkson's new restaurant in Chadlington will serve no vegetarian options

Proposals for the Diddly Squat restaurant in Chadlington, near Chipping Norton, were thrown out by West Oxfordshire District Council (WODC) in January.

However, rather than using an old lambing barn under the initial plans, Mr Clarkson told The Sun he has found a "delightful little loophole" and tweeted: “I’m thrilled to announce that you now have a chance to try the amazing food we grow and rear on my farm at the brand new (but quite rustic) Diddly Squat restaurant.”

He discovered a loophole that allows him to serve only beef produced from his domestic herd, in a weather-behest building and used the “permitted development” regulation to switch an existing barn’s designated use on his land.

Now he has revealed the restaurant menu – which shows no sign of vegan or vegetarian options.

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Mr Clarkson posted a picture on his Instagram, showing a chalkboard reading: “Today’s menu: beef from our farm.”

Diddly Squat barn diners have no choice on which cut of beef they eat and as part of a £69 three-course meal, cuts are varied following a “whole-animal” eating philosophy. 

In the past, Mr Clarkson has criticised Oxfordshire County Council's plan to serve only vegan menus at its meetings and in schools and joined a protest organised by local farmers outside the council offices in March.

In an interview with the Oxford Mail at the time, he said he was attending the protest because he thinks it's “important” that farmers are heard. 

He said: “The idea that you don’t give people choice doesn’t seem to me to be fair.

“If you say to somebody you can only eat weeds and seeds that’s being dictatorial."

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The presenter, whose Amazon Prime Video show Clarkson's Farm has become a huge hit, highlighted farmers' concerns that the council will be flying avocados from Brazil while not eating beef or lamb that’s been reared five miles down the road.

Jeremy Clarkson

In March, Clarkson reapplied for planning permission for a car park extension on his farm but it was rejected by West Oxfordshire District Council prompting his fury.

The council refused based on the location, size and design of the proposed development saying it would “not be sustainable and would not be compatible or consistent in scale with the existing farming business or its open countryside location and would have a visually intrusive and harmful impact on the rural character, scenic beauty and tranquillity of the Cotswolds Area of Outstanding Natural Beauty”.

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This story was written by Anna Colivicchi, she joined the team this year and covers health stories for the Oxfordshire papers. 

Get in touch with her by emailing: Anna.colivicchi@newsquest.co.uk

Follow her on Twitter @AnnaColivicchi